| La Poste 2016 greetings cards | |
| The French post company ran a line of Star Wars merchandise for the release of The Force Awakens in theaters late 2015. Although it can seem like a basic product, this was actually the first time that the French post office ran an offer tied-in with a Star Wars movie (a previous attempt had been made in 2010 with ESB / Luke Bespin stamp for the Jules Verne festival featured ( here). In addition to a great line of merchandise, La Poste designed a great deal of in-store advertising material such as store displays and flyers, and even designed promotional material for their mail and package sorting facilities (a near full size Vader shaped display and a garland style banner). Look out for the other items listed in the Archive about this great product line. Since the product line ran during the end of the year season, the French post office also designed four season greetings cards with prepaid domestic shipping: two regular ‘2016’ postcards, and two origami postcards to build R2-D2 and a X-Wing. |
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| Description by: | Stephane Faucourt |
| Photo: | Stephane Faucourt |
| From the collection of: | Stephane Faucourt |
| Country: | France |
| Film: | The Force Awakens |
| Licensee: | La Poste |
| Year: | 2015 |
| Category: | Greeting Cards / Miscellaneous |